Occupying the special niche which they do, private schools often seem to mystify parents largely because so much misinformation exists. Hopefully this list of facts about private schools will help clear the air.
Late Night Show host David Letterman retires at the end of May 2015. With his famous Top Ten lists in mind, here is my list of Top Ten Facts About Private Schools.
10. There are schools for just about every need you can imagine.
Perhaps this should be number one on the list. In any case it is true. There are private schools for just about any need or requirement you can think of. Private schools come in all shapes and sizes. There are primary schools, K-8 schools, junior boarding schools, Roman Catholic schools, military schools, schools which offer programs for students with learning differences, schools in urban areas, schools out in the country, large schools, small schools, schools with instruction in languages other than English and on and on. With approximately 29,000 private schools in the United States the chances of your finding what you are looking for are pretty good.
9. Private schools are more affordable than you think.
Private school is an extra expense as well as being a substantial sacrifice for many families. On the other most private schools offer needs-based financial aid. The amount of aid is determined by the individual schools. Some schools even offer a tuition free education if your family financial situation is below a specific threshold.
8. Everybody participates in sports in private school.
Private schools like to say that they educate the whole child. Requiring everybody to participate in sports is one way to accomplish that goal. In most schools there is a set weekday. . .read more
Do you need financial aid? Not sure? Confused by how financial aid works? Here are some answers.
Finding the right private school for your child is a major process in and of itself. It is time-consuming with lots of steps, deadlines and forms to fill out and submit. Then, of course, you have to deal with the issue of how to pay for that private school education once you have identified the right school. Against this backdrop let's you and I figure out how to make the financial aid process work for us.
The key to success with any major project is to begin early. Taming the financial aid part of getting your child into private school begins with knowing how much you can afford to pay. Have that number worked out and clear in your mind. The most effective way at figuring out what you can pay is to review your income and expenses. Determine what you can afford to pay monthly for your child's tuition. Project that also as an annual amount. Now bear in mind that this is a rough cut because what you are going to be doing very soon is completing the online documentation known as the Parents' Financial Statement or PFS provided by the School and Student Service (SSS) organization operated by the National Association of Independent Schools (NAIS). The PFS will require accurate financial information about your income, expenses and assets as well as information about any other children who are in tuition-charging schools, i.e., private school. Having that rough idea of how much financial aid you. . .read more
Some applicants can fool you when they interview. Here is some advice on how to prevent that while at the same time keeping the interview process simple and efficient.
I have been interviewing applicants for employment for many years now. I used to be fooled by a certain type of applicant who presented extremely well at the interview. Unfortunately a few months after hiring the applicant, things did not go as well as we had hoped. With my experiences in mind and knowing that many of you are operating your schools with very small staffs and also knowing that you do not do many teacher interviews in any given year, let's look at a couple of simple ways which will protect you from hiring a teacher who is not a good fit.
How not to be fooled
"First impressions matter. Experts say we size up new people in somewhere between 30 seconds and two minutes." Elliott Abrams
I agree wholeheartedly with Elliott Abrams. You and I are accustomed to sizing people up in a very short time. Essentially we are using the same skill set which we use in the classroom. As we teach, we are constantly assessing how our students are absorbing and understanding the material, right? We have honed that skill set very finely. So bring it into play when you first meet an applicant.
Trust your instincts
You have to trust your instincts and your experience when you are interviewing teachers for your school. I put that at the top of my list for interviewing anybody, but even more so when interviewing teachers. Something on a resume or an answer to one of your questions might trigger a doubt. . .read more
How sustainable is your school and its business model? We examine some of the elements of a sustainable school.
How sustainable is your school? This article is written with small to medium-sized schools in mind. Larger schools are able to plan and use professional resources of all kinds in order to ensure their sustainability for the future. On the other hand small schools typically have limited resources to begin with. So with this in mind I want to look at three aspects of how your school runs and offer some suggestions as to how we can make sure it will be running for many years to come. In other words let’s make sure that your school is sustainable and will continue to be sustainable for many more years.
We are going to look at two types of day schools: for profit schools and not for profit schools. A large number of primary schools are what we would describe as for profit schools. These are the kinds of schools which a well-intentioned, visionary educator has established because she believes in a certain style of teaching and wants to reach certain kind of clientele in her local area. I use the description of well-intentioned advisedly because many of these wonderful people have great pedagogical ideas but lack the business experience to make their school become an ongoing reality. Here are some practical steps that the owner of a small primary school to take to make sure that her school stays viable.
Develop a business plan
When you started your school, you knew that it was not enough to simply think that you could. . .read more
Small private schools often feel that they cannot afford to market their schools. Facebook is free. Here is how to use it effectively.
This article originally started out as an overview of the top private school Facebook pages. However, as I began my research, I discovered that the Facebook private school landscape was in worse shape than I had first thought. What am I getting at? Simply that apparently many private schools are not implementing the measures necessary to create an effective Facebook presence. That is a shame because creating an effective Facebook presence is something which can scale to match your resources of both time and money. Put another way I literally cannot think of one good reason why even the smallest private school shouldn't be taking advantage of all that Facebook can do to help market your school.
Build brand awareness
Am I beginning to sound like a marketing professor? If so, I will plead guilty on the one count: my thrust is very definitely marketing. But, no, I am not a professor nor have I ever been. The closest I ever got to that august title in academia was Adjunct Instructor. But I digress. This short video gives you an idea of what is involved.
Marketing is critical for any small business. Every school has to pay attention to marketing. Marketing comes in many forms. Which ones you use depends largely on your and your budget. Marketing informs current and future parents of your existence.
Marketing drives your future intake of students. For many private schools even five or ten empty seats can have a huge impact on. . .read more